Article

Australian consumers' preferences for conventional and novel sources of long chain omega-3 fatty acids: A conjoint study

2008-04-01

Abstract excerpt

This paper reports on a conjoint study of the influence of product (concept) attributes on Australian consumers' preferences for conventional and novel (genetically modified, GM) sources of foods rich in long chain omega-3 fatty acids (LCO3FA). Text “concepts” representing the potential options for possible (future) products were presented to 220 consumers. Attitudes were elicited that might segment (cluster) cons...

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Literature Corpus work: eec8b523-c59f-508e-803f-276d0f5b0309
DOI: 10.1016/j.foodqual.2007.10.006

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