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Business Forecasting in Collaboration with Generative AI

2025-05-07

Abstract excerpt

Students in an undergraduate upper-level Business Forecasting course at Penn State University Lehigh Valley apply Generative AI to explore its role in enhancing case study analysis. The students use a Harvard Business School case study to analyze the role of business forecasting in predicting demand for a new product in the market under specific conditions. Students first discuss the case study individually and th...

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Literature Corpus work
67d9cdb0-6216-5a79-aea9-ca69ae0b24f0
DOI
10.20944/preprints202505.0467.v1
Open publication

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Business Forecasting in Collaboration with Generative AIDOI 10.20944/preprints202505.0467.v1
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