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Price, Information Richness, and Quality Signals: The Channel Effect of Online Consultation on Outpatient Care

2026-04-27

Abstract excerpt

<title>Abstract</title> <p> <bold>Objective:</bold> This study examines whether online medical consultation functions as a net substitute or complement to outpatient service at the market level, and identifies the boundary conditions—price, information richness, quality signals, and geographic proximity—that determine the direction and magnitude of the channel effect. <bold>Methods:</bold> Leveraging the 2017...

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Literature Corpus work
08a096d5-fa19-5230-9628-d3785ceb4ce4
DOI
10.21203/rs.3.rs-9501206/v1
Open publication

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Price, Information Richness, and Quality Signals: The Channel Effect of Online Consultation on Outpatient CareDOI 10.21203/rs.3.rs-9501206/v1
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