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Article

Obesity in the new media: a content analysis of obesity videos on YouTube.

Health communication - 1 Jan 2012

Yoo Jina H, Kim Junghyun

Abstract excerpt

This study examines (1) how the topics of obesity are framed and (2) how obese persons are portrayed on YouTube video clips. The analysis of 417 obesity videos revealed that a newer medium like YouTube, similar to traditional media, appeared to assign responsibility and solutions for obesity mainly to individuals and their behaviors, although there was a tendency that some video categories have started to show...

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Identifiers

PMID: 21809934
DOI: 10.1080/10410236.2011.569003

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PubMed metadata and Literature Corpus relationships. Corpus snapshot updated 7 Sept 2026. Manifest publication-graph-cohort-2026-09-08.1.

Source receipt: pubmed, retrieved 7 Sept 2026.

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