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Article

Developing a computational ontology to understand the relational aspects of audience formation

2020-02-12

Abstract excerpt

In this article, we discuss an innovative audience research methodology developed for the AHRC-funded ‘ Beyond the Multiplex: Audiences for Specialised Film in English Regions ’ project (BtM). The project combines a computational ontology with a mixed-methods approach drawn from both the social sciences and the humanities, enabling research to be conducted both at scale and in depth, producing complex relational a...

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Literature Corpus work
6671713d-b47c-56fa-ac49-3ae39172dff2
DOI
10.35241/emeraldopenres.13465.1
Open publication

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Developing a computational ontology to understand the relational aspects of audience formationDOI 10.35241/emeraldopenres.13465.1
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